Why ‘Mobile-First’ Websites Are Important Than Ever

Mobile first

The concept of mobile first websites design came in to existence back in 2009. Despite the fact that many people were initially skeptical about this concept, it actually managed to garner attention. Expecting immediate success is something you should not do when it comes to mobile-first web design. Even the sale of smart phones came up as a steady surprise. The statistics below demonstrate it very well.

mobile-first-2As per the stats from 2011, while an average of 371,124 new born entered the world, the sale of brand new phones rose to 1.45 million. One can now imagine how important it is to rely upon “mobile first” and “responsive design”.

Why Mobile-First Is More Important Now Than Ever Before

No matter even if you read this post somewhere in 2018, the subheading stated above will hold the same significance as it holds today. This is because as the time passes, the importance of getting the website responsive will continue to increase.

As per the article submitted by Business Insider on March 11 2015, “In total, global smartphone shipments grew roughly 35% year-over-year (YOY) in the fourth quarter of 2014, culminating a year in which the market surpassed the 1 billion shipments milestone for the first time, according to BI Intelligence estimates.”

Several surveys have shown that it was actually in 2014, when mobile overtook desktop. Morgan Stanley Research, shows it clearly that when mobile overtook desktop as per the number of users worldwide.

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It has become quite evident that mobile has gained a superior position when it comes to procedure and authority. More and more users are making use of mobile for browsing internet.

Google’s Update For Mobile First

Earlier, this year, Google made it clear that that mobile website will play an important role in determining the website ranking. Since, 21st April, 2015, Google started giving more preference to the mobile-friendly sites in SERP.

Google actually made a justified statement through this update. This is probably because of the fact that more and more people are relying upon their mobile phones for browsing internet. With growing mobile browsing stats, Google’s update seems to make complete sense. Google eventually has set several parameters based upon which the mobile website could acquire tbetter position in search engine. To know the parameters better, you can check out our post, Responsive Design Techniques To Implement.

Conclusion:

With Google’s new update, responsive design definitely has to be a part of all websites. Until now, the need for mobile-first design was confined till pleasing the customers and getting more traffic, now the need has become a necessity. For letting your website achieve sky high ranking, you will need adhere by the Google’s update and design websites that are well optimized for mobile.