Dale Streiman
A Site Built to Support Multi-Practice Growth
- Bolstered speed by 47 percent and reduced load times
- Improved Core Web Vitals significantly and boosted overall performance
- Enhanced customer journeys with clearer menus and smoother navigation


Project
Dale Streiman
Niche
Full-Service Law Firm
Industry
Legal Services / Law Practice
Technology
Wordpress, MySQL
About Dale Streiman
Dale Streiman is a law firm practicing in multiple areas, including family law, business law, and real estate law. When they approached us, like many others, their goal was clear. They wanted to build a strong and lasting online presence. In today’s digital-first world, that’s not optional.
They already understood the value of showing up online. The challenge wasn’t convincing them why it mattered. It was figuring out how to break through, especially in a highly competitive legal landscape. Since they operate across a range of legal services, building such a website wasn’t easy. Their website was trying to cover a lot of ground, and we had to make sure it stayed clear & focused.
Services
Major Web Design Challenges Faced By Dale Streiman

Not Scalable
The site wasn’t built with future needs in mind. When they approached us, they complained that adding new content was so complex. Nothing was flexible, and every change risked breaking something else.
Inconsistent Design
Fonts, colours, and buttons were all over the place. Nothing matched, and it looked like a patchwork of unfinished ideas, which gave them a scammy brand image rather than a professional one.
Messy Code
The backend was bloated with unoptimized and repetitive code. There was no structure, no cleanup, and definitely no speed. All of this was slowing down their website by creating performance bottlenecks.
How Did We Provide Solutions For These Challenges?
Services Page
Lead forms
Clean layout
Responsive Design
Speed Optimization
Dale Streiman’s practice spanned many areas of the legal domain. They had a diverse audience. We had to make sure we built their site in a way that met the needs of all their users. So, we restructured the site to give each legal service its own dedicated page. This allowed us to organize the content more clearly. We were also able to highlight their service-specific expertise on each page, boosting users’ trust in our client’s professionalism. It was also helping our users find the information they needed and easily navigate the website. This step played a crucial role in laying the groundwork for a smoother and more intuitive browsing experience.
Delivered Results
Web Design Success:
- Mobile bounce rate dropped by 47%
- Lead form conversions tripled in 8 weeks
- Load time went from 5.8s to 2.4s
- Time spent on service pages rose by 76%
- Legal inquiries went up by 58%
- Mobile usability score improved from 68 to 95
Conversion & Retention:
- Conversion rate across key service pages increased by 64% after redesign
- Return visits from mobile users rose by 41% within the first month



























