Kinex Media Waterloo team serves by helping makers build, launch businesses on a digital platform that they love and make it an awesome money tool.
We are conscious of formulating product strategy and digital development that caters to useful solutions for every sector and every scale industry.
Being in the industry for so long has enhanced our ability to build data-driven campaigns that generate skilled sales leads and increase e-commerce traffic and visibility among the target audience.
We work on the motto of: Beautifully built, distinctly designed and swiftly launched.
With us, you can make every click count. Not only do we promise but delivers. That allows you to keep a check through our measurable marketing campaigns that are based on cutting edge technology, enabling you to track every minute action and results from variations.
We make sure our development efforts convey your message clearly, link your prospects emotionally, build your reputation and inspire your buyers fully.
Featured Web Design Projects
We build responsive websites designs for B2B & B2C to perform and impress.
Staples Business Advantage™ is the leading business supplier in Canada, providing customers with a complete assortment of products and services, including office supplies, technology products, facility solutions, furniture, and business services. Staples Business Advantage works with companies with 20 or more employees to develop customized programs and to provide dedicated account management to meet the needs of any business. Staples Business Advantage Canada is headquartered in Mississauga, Ontario with ten distribution centers across Canada. The company employs over 1,500 associates and leverages over 170 delivery vehicles.
Bad Boy is the leading Furniture super store in Toronto, Canada, which is well renowned for selling the finest electronics, appliances, furniture and mattresses. It was founded by Canadian businessman and politician Mel Lastman. With years of experience & a highly reputed brand name, this store is highly trusted by customers all over Canada. To display its legacy in the perfect way, we designed a world class website with all relevant functionalities and features incorporated.
Bad Boy’s website is loaded with all the essential features of e-commerce such as shopping cart, online store locator and online payment gateways, to offer a user-friendly experience.
Cosmetics Alliance Canada
Cosmetics Alliance Canada is leading Canadian trade association that represents the cosmetics and personal care products industry. This company comprises of members such as brand-owners, distributors, manufacturers, retailers, and associates that provide products and services for this field. This website has been created for bringing all its members under the spotlight, while working with government and media.
We created a very eye-catchy website with clean design and functionalities such as beautiful graphics, membership account creation, account login and social media integrations as well.
Turkey Tourism is the official website of the Turkish embassy in Canada. This website has been created to build better relations between both the nations and also for letting the Canadians know about the sixth most visited country in the world. We created a beautiful website that displays the heavenly and serene beauty of Turkey in the most beautiful way along with the adventures and places to explore during your trip.
Turkey Tourism’s website is created using the latest technologies, features, beautiful graphics, social media integrations and an award winning web design.
YM-INC is a highly reputed brand name among young people, who are cost conscious and want to buy high quality clothing that helps in making them look stylish and fashionable. This company is a collaboration of many brands that have at least one store in every mall in Canada. The products of this company are conveniently priced, dynamically designed and trendy.
Kinex Media created a highly engaging website for YM-INC, with functionalities such as store locater, social media integrations & beautifully crafted graphics.
Creative Web Design Process
Kinex Media is a qualified team that considers all the minute details for our customer’s website development project— ensuring fully editable, unique, creative, with amazing colour combinations and great font choices.
Discover & Strategize
Discovering is knowing all about your brand and the issues surrounding it, without the complete picture clarity, solution formulation becomes useless! Our team pays extra attention to all the insights and industrial dynamics that are prevailing and conceive the strategy plan accordingly.
Our strategies are not only appealing but rational with complete care of resources being utilized either be time, power, money or skills.
THE BLUEPRINT PLAN
This phase is the integration of three outlining elements that collectively answer why, where, when, which, and who?
It comprises initial research of macro and micro factors, including the audience, competitors and their services, trends, and so on. Then it addresses the scope of the website planning to be conceived in terms of technical and functional elements and how to proceed with them. And finally, it deals in the integration of all architecture ranging from content, flow, sitemaps, and so on.
THE WEBSITE DESIGN
Our roots in software engineering have been strong and affirmed from the beginning. We design with a complete understanding of criteria like aesthetics, functionality and engagement by managing in parallel the customer’s expectations of creating a multi-dimensional and brand depicting architecture.
Our team gets along with you and outline all the key factors required to be embedded and carry forward their actions ahead.
THE DEVELOPMENT PHASE
Development is so much more than applying the general guidelines into practicality. Sustainable and potent design can only be delivered if it is chosen from numerous available options keeping in mind the pros and cons entailing with each option.
Our team goes through extensive experimentation and then co-create with our team members to deliver the most affluential web design. Our approach begins with complete brainstorming and ends with market storming.
LAUNCH & OPTIMIZE
Launching is a very crucial stage that defines the future of the site from the initial response itself. A prototype that is developed is launched to be engaged with the actual audience & caters to their needs & desires. Though a prototype is developed, it requires Cather feedback, refining and learning from users; otherwise, it would situation of think big, act small and fall fast. But we don’t let you go through that.
Our constant testing and evaluation and learning makes us undefeated.
After the design, developing and launching, what is the next stage? It’s the need to interact with the customer, but the question is, why would a customer visit you rather than your competitor? It is possible only because of the strong brand image that can gain you popularity and visibility, which we assure through on-page and off-page promotional techniques.
Our team understands the minute details and carry direct PR campaigns to attain the loyalty of customers.
Before & After Website Redesigns
How to Increase Engagement
Through Your Website Design
Your website’s content will keep your reputation intact. It can be heard loud and clear through the text with the right material. We make sure to do so. We address the scope of your services, have a particular pattern and filled with rich insights. Clarify all the questions and assumptions from the client’s part and in the overall frame, your point of view.
Covering all the elements, our team comes with most captivating and informational content either in the form of rich snippets, text, blogs, news etc.
Nowadays, every action or non-action made by a user is recorded and analyzed to understand the behavioural patterns and the reasons behind it. Bu understanding the ongoing trends and user liking and disliking, interactive experience can be upgraded. To understand your business, offers and goals, we take a careful procedure of creating rich media and embedding them smartly at your web pages.
Rich media are also preferred due to its interactive and eye-catching element that enhance user experience many levels.
A part of the website that compels you to take a step forward and convert the thoughts into action is what call to action is all about. It generates higher traffic, engagement and returns through its persuading nature. We design effective CTA’s that will instruct website visitors to contact you immediately and expect value in return. With our integrity-based services, we do not give your users or you an opportunity to complain in anyways.
With comprehensive expertise on broader portfolios, our accomplished team can assist you and ensure that maximum leveraging is obtained from your e-commerce portal.
Blogs are the informal way of addressing your target audience and offering them additional insights, knowledge and trends. This concept is popularly referred to as an inbound marketing method that builds long term relationships and a loyal customer base. Blogging is like a path of light for customers in this overwhelming era where services and products are of n numbers. It allows exhausted and frustrated customers to make a knowledgeable decision or get better hands-on with the trend.
Our specialized team has explicit skills set to curate content of quality that not only provide knowledge but also resonates with readers.
Integrating Social Media
Social Media is one of the essential elements of your branding. Without social media, your company could virtually go unnoticed. The need is to make a strong appearance at different social media platforms and create the buzz around.
Our Kinex team carries a vigilant social media integration that allows you a sense of saturation with your brand and gets you noticed on more channels.
Design For Audience
Many marketers to show their talent go over the board and create some out of the box web designs that may appear engaging but are not actually of any use due to its functionality restrictions, making it a complete flop.
Thus, the need is to ensure that anything that is conceived should be entirely beneficial for the targeted customer rather being appealing to broader audience groups.
Mobile First Approach
The majority of marketers are still hung on full-size web design and then working their way down at the small screen of mobiles. But that is not how one should approach the concept of web design. The need is to sketch the strategy and form a prototype.
The methodology suggests you place a smaller smartphone screen at the core of your plan for web development. It helps you to focus primarily on the necessities, focusing primarily on the elements of design and content that are of great importance to your product and audience.
Proper Functionality & Speed
People lose control very quickly if they are kept for too long, and when they visit a website, this is so. The longer it takes to load a website, the higher the chance that a person will quit before making it full. When a page’s speed hinders its ability to deliver content quickly, beautiful graphics and substantive content are worthless.
The proper functioning of the website is what everyone wants for them, and we are devoted to catering that.